Voters go into the ballot box with big ideas in their mind: leadership, change, experience, hope.

The average American is more focused on leadership than likeability. And more focused on qualifications than quality of speakership.

The country is increasingly culturally conservative, with a small C. Every time marriage is on the ballot, it passes. People are increasingly pro-life. They don't like taxes.

We got Defense of Marriage Act as a federal law from President Bill Clinton. And it was passed with bipartisan support.

I think it's important for people to understand that this started with President Bill Clinton. He, as president, thought it was such a big priority, he passed the defense of marriage - defense of traditional non-gay marriage - that we have it as a federal law.

Women in my focus groups, they say a bald man is trustworthy. He has nothing to hide.